"While we have been relentless in our pursuit of being the world's largest audio platform, it's still early days and we are just getting started," Ek said. ![]() Spotify ventured into podcasts in 2018 with a series of acquisitions and currently has 3.2 million podcasts on its platform, up from 2.9 million in the last quarter. The company does not break out the share of advertising generated by podcasts but Ek said growth was in triple digits over the same period last year, becoming a significant contributor to overall advertising growth. ![]() "We are seeing lots of demand on the podcasting side, which is bringing more advertisers in," Chief Executive Daniel Ek said in an interview.
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